Do you realize that there are 39 million Boomer women in the U.S.?
Are you aware that 72% are in the workforce and have their own money?
Did you know that this makes midlife women a cohort of one of the most affluent in recent history?
Senior women possess wisdom, brains, and power! Frequently they feel ignored—they feel invisible to marketers.
These are “today’s mightiest” women.
Why not let your marketing efforts consider the possibilities open to your bottom line when you promote your products and services to these “game-changers.”
Differentiate your company from your competitors by confirming the Boomer woman’s existence, and you’re sure to reap the rewards.